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Spanish architect’s Wimbledon victory

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Pablo Sendra Fernández of Seville-based Lugadero has won the ideas contest to regenerate Wimbledon town centre in south-west London

The Spanish architect’s ‘Play Wimbledon’ vision topped a 29-strong shortlist to win the £3,000 top prize.

His winning design – which uses ‘gamification’ to engage the public – features a large dome, giant slides, escalators, playgrounds, rooftop sports pitches and a rooftop cinema.

The masterplan was inspired by Aldo van Eyck’s transformation of post-war Amsterdam, which created playgrounds on bomb sites.

Judging panel chair Paul Finch said: ‘Play Wimbledon treats the town centre as a campus rather than a megastructure to be replaced by another megastructure. Its playfulness is refreshing and appealing, and makes the city feel less daunting – rather something that can be enjoyed with others.’

The competition – backed by Merton Council and Love Wimbledon Business Improvement District – sought ideas for how the retail district and transport interchange could evolve over the next 15 years.

The £1,000 second place prize went to Michael Betts of Studio M12, while Mark Jason Warren won the £500 third place prize and Holly Lewis of We Made That took home the same sum in fourth place.

Fernández will now be offered an 18-month appointment as Wimbledon’s design champion. His winning design will meanwhile frame the brief for a town centre masterplan.

All entries will be exhibited in the New London Architecture galleries in central London.

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