The survey was conducted by drainage manufacturer Wavin Plastics, a company that provides RIBA-accredited CPD training, but also has a commercial interest in highlighting the danger of flooding.
'This research does not make for happy reading,' she said. 'Awareness levels of sustainable water management are high but when it comes to taking action and making a difference at site level, profit still seems to feature as the biggest priority.
'The industry is still very much focused on cost of build and this is where the emphasis needs to change.'
Bizarrely, 85 per cent of the same survey sample believes that urban flooding is a major risk to the future of urban development.