Appointed by Lancaster City Council (LCC) to revamp the 4.7 ha seafront site, Urban Splash wants to create an 'inspirational and imaginative mixed-use development' to overlook Morecambe Bay.
'[The project] offers architects a fantastic opportunity to develop a strategic framework plan for the future of this fabulous waterside site,' said Bill Maynard, Urban Splash's director of development.
'Morecambe Bay is one of Britain's natural wonders and we hope the competition will inspire architects from all over the world.'
The two-stage contest, which is being run by the RIBA, will be judged by Ken Shuttleworth; architecture critic Hugh Pearman; the leader of the LCC Councillor, Ian Barker; the chairman of the Northwest Regional Development Agency, Brian Gray; as well as Tom Bloxham and Jonathan Falkingham of Urban Splash.
As part of the ongoing overhaul of the area, the regeneration company has already started refurbishing the neighbouring Art Deco classic Grade II*-listed Midland Hotel, designed by Oliver Hill.
For details on how to register and receive preliminary information about the competition contact