Studio Egret West has become the latest architect to be appointed to the ‘Chiswick Octopus’ site in west London
The practice is consulting on designs for a 32-storey, mixed-use building, which would provide 320 new homes and office space.
The appointment by Galliard Homes and London & Bath Estates signals the end for previous proposals for a hotel, offices and 410 flats on the 0.23ha site.
LOM had themselves replaced Make Architects, which had drawn up controversial proposals by LOM Architecture for a 42-storey tower dubbed the ‘Octopus’.
David West of Studio Egret West said the new proposals were made of three distinct curved forms ‘that create their own cluster’.
West said: ‘The facades respond specifically to their orientation to reduce heat gain but also, through the tonality of the materials, accentuate a sense of aggregated forms. This quality is particularly successful when the building is seen from afar on the skyline.’
The practice added that it had attempted to design the public space at ground level to reverse the ‘current sense of urban severence’ around the adjacent motorway flyover.