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Sergison Bates wins go-ahead for ‘sophisticated’ elderly housing

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Sergison Bates has won planning for this block of 33 retirement flats in Hampstead, north London

The scheme will be the burgeoning elderly housing provider Pegasus Life’s first London development and has been specifically designed for those wanting ‘to live independently but as part of a community’ with shared services and facilities.

According to the practice, the six-storey scheme at 79 Fitzjohn’s Avenue references the area’s mansion block typology and features two interlocking villas.

The brick-clad development includes 33 dual-aspect apartments each with access to a private garden area. It also contains a spa, gym, exercise studio, a communal lounge and kitchen and a guest suite for relatives.

Conceived as a series of projecting bays, the building’s facade also features an entrance porch which reflects the Arts and Crafts-style details of the surrounding homes.

John Nordon, design director, PegasusLife, said: ‘Working with Sergison Bates, we’ve ensured every aspect of the design makes a beautiful, sensitive contribution to the varied architectural heritage of the neighbourhood. With its careful external detailing, well- mannered entrance, grand foyer, extensive communal areas, and ‘mansion’ style apartments, 79 Fitzjohn’s Avenue sits in complete harmony within this community.’

Sergison Bates' PegasusLife retirement housing in Hampstead

The architect’s view

Having worked on housing at all scales and of a range of types, we know that creating good homes involves many different challenges, from desigining buildings that integrate well with existing neighbourhoods to the detail of how a window opens for views and ventilation. This is the first building of this size to be built in this area in fifty years and we believe it will be a positive element in the evolution of the neighbourhood.

The development offers a mix of unit sizes and room provisions. Apartments are designed to exceed Lifetime Homes’ requirements and meet the design criteria for fully accessible housing. All apartments are dual aspect and have a winter garden/loggia that encourages year-long use. Interior layouts are conceived as a flexible series of rooms, allowing different uses as the needs of the residents change and develop over time, including accommodating long-term care.

Project data

Location Hampstead, North London
Type of scheme elderly residential
Client PegasusLife
Architect Sergison Bates
Landscape architect Camlins
Interior designer Woods Bagot
Environmental engineer Max Fordham

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