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McCloud’s HAB goes upmarket with high-end Pardey homes

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Kevin McCloud’s HAB Housing has revealed plans for its first luxury housing scheme - a six-home development in Oxford designed by John Pardey Architects

The developer, headed by the Grand Designs TV presenter, has previously focused on low-cost, sustainable homes such as its first development, an affordable 42-home scheme in Swindon by Glenn Howells Architects.

The Pardey scheme, which is ten minutes from Oxford’s city centre, includes six individually designed houses.

Purchasers can customise the internal layout of their homes ‘to suit their own needs and tastes’ with HAB offering both a ‘conventional arrangement’ with living space on the ground floor or an ‘upside-down’ plan, with daytime living space positioned on the first floor

Options for the homes, which have just been submitted for planning, lso include winter gardens and outdoor kitchens.

The landscape is being designed by Robert Bray Associates and will include water gardens and sustainable urban drainage.

HAB’s communications and sales director Simon McWhirter said: ‘We’d always intended to develop right across all levels of the housing market.

‘We have schemes with strong, affordable housing components in process; but this is our first in the higher end of the market….and offers customised and bespoke finishes.

‘This lets people buy a home designed by them, for them; tailored to suit them perfectly.

He added: ‘This is an excellent location; sandwiched between the cultural delights of Oxford and the captivating appeal of the Cotswolds, both right on the doorstep.’

Work is expected to start on site in 2015.

HAB John Pardey

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