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'Elegant' Berman Guedes Stretton proposal wins Cheltenham contest

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Oxford-based Berman Guedes Stretton has won the Cheltenham Art Gallery and Museum design competition with what can only be described as an understated scheme.
After showcasing all 77 weird and wonderful entries for the RIBA-organised contest, the eventual winner has come as something of a let-down.

The judges, however, were unanimous in their decision, describing the victorious design as ‘[possessing] clarity of vision and an uncomplicated consistency which gave it a simple elegance and logic’.

As well as praising its ‘eco-friendly aspects’, the jury also felt that the development would ‘enhance the surrounding area’ by creating a link through to Cheltenham’s oldest building, the medieval St Mary’s church.

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