Piercy and Company, Coffey Architects, Haptic Architects, AHMM and Archer Humphryes have all been appointed to work on penthouses as part of the redevelopment of the BBC Television Centre in West London
The five practices landed the commissions, which form part of the first phase of the Shpeherd Bush site’s wider redevelopment, following a charrette earlier this year.
Developer Stanhope has aksed the firms to draw up plans for a number of ‘uniquely-designed’ homes, varying in size from 185m2 to 370m2 on the upper floors of Norman and Dawbarn’s famous grade II-listed building.
The penthouses look out over the Helios statue, newly landscaped gardens and Hammersmith Park.
As well as the penthouses, the AHMM-led development also features a private members club, a 47-bed hotel, independent cinemas, cafes, restaurant and television studios alongside 950 new homes and 46,450m2 of office space.
Duggan Morris, dRMM, HOK, Maccreanor Lavington are also working on elements of the massive scheme which will open up the landmark centre to the public for the first time.
Alistair Shaw, managing director of Television Centre, said: ‘We took the decision early on to do something very different at Television Centre to reflect the creative history of this iconic site. Rather than provide a blank canvas for our residential buyers, we want to offer something far more interesting, at a time when the residential market is flooded with a number of me-too developments.
He added: ‘We are very pleased to announce the appointment of five exciting architecture practices to each create unique apartments and penthouses, which will showcase the very best in British design.’
Paul Monaghan, founding director of AHMM, commented: ‘We wanted to try something different for the premium and penthouse units at Television Centre. Most projects in the current marketplace are designed by a small number of designers and consequently many look the same. At Television Centre, we have chosen architects with a distinctive style who are known for the quality of both their interiors and exteriors. We believe this will create unique apartments that will stand out from the crowd.’
Earlier this week it was also announced that Allies and Morrison is set to return to the nearby BBC Media Village to masterplan the site which has been sold to developer Stanhope and Mitsui Fudosan.
The Media Village site, which sits to the north of BBC Television Centre, includes six buildings, three of which – White City One, Media Centre and Garden House – are being vacated by the corporation.