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VIKTORIA ARENA, GOTHENBURG

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FOCUS ON: LIGHTING

Viktoria Arena, a fashion retailer in Gothenburg, Sweden, has two SkyPorts on the roof about 10m away from a pair of luminaires that light the central staircase to entice customers into the shop. A study carried out in California (Skylighting and Retail Sales, 1999, www. h-m-g. com) found that out of a sample of 100 stores, those with natural light had 40 per cent more sales.

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