Ryder has converted a former generating station for Newcastle's electric tramway system to provide 'unconventional' and 'creative'office space for itself and others. The practice has redesigned the 1902 building as 'Generator Studios'. It will provide a new base for Ryder's 67-strong Newcastle operation and complementary firms in the regeneration field. Ryder director Peter Buchan said the scheme is an indicator of the growth and confidence of the practice. He added that the scheme includes seven studios, shared formal and informal meeting places and a cafe as entrance 'hub'. The £1.75 million project has also been 'branded'on the theme of regeneration with the interior 'stripped back to the shell to reveal the industrial archaeology' .