DSDHA, Duggan Morris and Marks Barfield are among 10 practices picked by RIBA London to design shop window installations for Regent Street in London
Dubbed the ‘Regent Street Windows Project’, the RIBA-organised programme features 10 installations each designed by a seperate architect teamed up with a retailer on the West End street.
The project features designs and collaborations by:
- HUT with Aquascutum
- Glowacka-Rennie Architects with Hoss Intropia.
- OSA (Office for Subversive Architecture) with Ted Baker London
- Craft Pegg with the National Geographic Store
- DSDHA with Banana Republic
- Honey with Duchamp
- Duggan Morris Architects with Ferrari
- Marks Barfield Architects with Gant
- Scott Brownrigg with Uniqlo
- Ian McChesney with Levis
Annie Walker, director of project backer the Regent Street Association, said: ‘We are delighted to have such leading architects working with our retailers again for Spring 2011. This year retail participation has increased, so with more stores on board the Regent Street Windows Project will be a superb addition to the shopping and visitor experience.’
The ‘open-air’ exhibition, which will be designed around the theme of ‘Cities of Tomorrow’, will be open to the public 24 hours a day. The project began last year and was run by RIBA London as part of the London Festival Architecture 2010.
RIBA London director Tamsie Thomson added: ‘Our members are always keen to take their work to new places and this project showcases how collaborative working can add value across sectors and in unexpected sites.’
The exhibition will run from 9 to 29 May. Further details will be announced in early April 2011.