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New practice: whiteroom architecture  

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The latest in a series of practice profiles looking at architects who have recently decided to go it alone either through choice or redundancy

whiteroom architecture, north London

Founded:  January 2013

Main people:  Nigel Ostime + network

Where have you come from? Ostime was previously a director of 3DReid.

What work do you have and what kind of projects are you looking for?
The practice is primarily aimed towards the residential/ prime residential, retail and office sectors in London but also has experience in hotels, airports and industrial/ infrastructure. We are currently in pre-app with a scheme for 9,300 m² mixed-use office/prime residential development in central London and a 1,115m² office and residential scheme in East London.

Also just finishing a commission to write the 9th edition of the Architect’s Job Book,  bringing it in line with the new BIM-oriented RIBA Plan of Work 2013, which will be published in May.

What are your ambitions?
To develop a design-focused practice that understands value and efficiency and build a network of collaborating individuals and businesses, providing access to the best skills and experience available but enabling cost to be kept low. Large practice thinking, small practice cost.

What are the biggest challenges facing you as a start-up?
Getting the balance right between business development and managing the fee paying project work.

Which scheme, completed in the last five years, has inspired you most? 
An impossible question, but perhaps NEO Bankside (RSH+P) which has a clear concept and an understanding of where value lies.

How are you marketing yourselves?
Marketing is one-to-one with existing contacts - along with whatever coverage we can get in the press.

Contact: www.whiteroomarchitecture.com

whiteroom - concept sketches

whiteroom - concept sketches

Which scheme, completed in the last five years, has inspired you most? 

An impossible question, but perhaps NEO Bankside which has a clear concept and an understanding of where value lies.

 

How are you marketing yourselves?

Marketing is one-to-one with existing contacts - along with whatever coverage we can get in the press.

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