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Milan Design Week 2015: Euroluce

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Zaira Magliozzi reports from Milan Design Week - today: Lighting

The United Nations elected 2015 the International Year of Light and Light-based Technologies as a way of raising awareness about how technologies promote sustainable development and provide solutions to global challenges in energy, education, agriculture and health. Linked to this theme, this year’s International Furnishing Accessories Exhibition features the biennial exhibition Euroluce, now in its 28th edition, open from 14 to 19 April at the Rho Milan Fairgrounds.

With 38,000m² of exhibition space and 475 exhibitors, Euroluce is the right place to discover what’s new in lighting. Of course visitors risk losing themselves among thousands of lamps. That’s why, after several hours spent among many kind of lights, the AJ presents three trends interpreted by top brands, inspired by three common factors: LED technology, the use of dimmers and interaction with the user.

The first trend is inspired by advanced technologies. Performing materials and experimental techniques are interpreted by designers to merge high-tech with tasteful design. Examples include Algorithm, designed by Toan Nguyen for Vibia, the new series of ceiling lamps for Barrisol by Ross Lovegrove and Piero Castiglioni and Artemide’s Free Pixel by Carlo Ratti.

The second trend focus on combining two apparently opposing aspects: minimalism and sensitivity. A compelling challenge common to such big brands as Foscarini, Flos and Cini&Nils. The first presents Spokes by Garcia Cumini, which plays with simple forms and intense colours; the second is showing the new lamps by Michael Anastassiades and Jasper Morrison that push toward a new dimension of contemplation; the third proposes the suspended lamp Acqua by Luta Bettonica inspired by nature and water.

The final trend looks to the future without forgetting the past with objects that maintain the balance between tradition and innovation such as Polair designed by Flynn Talbot for Fabbian and the new series produced by Vesoi.

Barrisol 1

 

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