PR is the grease which smooths a thousand lunches.
And we journalists love it.
Poor old Adam Richards has set up a new website. His PR emails us 11, yes 11, attachments, but without a nice direct link to the site.
Some of the attachments are marked as empty. One reads, '
Straight into the dustbin with that lot. But should we damn a site just because of bizarre PR? A swift Google reveals that the site is www.
adamrichards. co. uk and that it is designed and built by Little Green Monkey.
I mention this because there is no such credit on the site itself. I wonder how the - rm feels when its buildings aren't credited properly?
Don't get me wrong, these guys are respectable designers, but generous they obviously aren't.
The home page has a slow-moving slide show. I suppose the idea was to tantalise the visitor, but can I make a plea? If images are crap, don't bother putting them on your website.