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Some time ago, incensed viewers of an obscenity-ridden programme featuring the Sex Pistols told how they were so outraged that they smashed up their television sets. This sparked off a correspondence in which readers attempted to outdo one another in illogical consequences to perceived offences. A classic example of the genre is the reaction to a McDonald's advert currently brightening up the evening schedule. This commercial features a poncily-clad designer declaiming in some quite ...

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