The recent revival of home-grown tourism has helped resuscitate a 14-year-old project for a new holiday village in Cornwall. The Beach in Carlyon Bay, masterplanned by Evans & Shalev, looks set to give a further boost to the area around St Austell, which already benefits from the success of the Eden Project.
The design, which has just won planning permission, has changed little since it was first drawn up in 1989. However, in addition to the new residential buildings designed by Evans & Shalev, ORMS has been brought in to replace the outdated leisure facilities that previously existed on the site. Developer Ampersand is now marketing the resort through London's Selfridges.
The 511 residential units by Evans & Shalev will consist of apartments, houses and penthouses, with many along a south-facing promenade with landscaped courtyards behind.Thirty-nine of these units will be serviced apartments attached to a 'boutique'hotel by ORMS. Other leisure facilities by ORMS include a swimming pool with gym, spa and treatment rooms as well as sports facilities including outdoor tennis courts. A central square will become the focal point for public activities with performance facilities, a multi-purpose hall doubling as a children's area and a gallery and exhibition space.There will also be retail, cafes bars and restaurants.
ORMS's associate in charge of the project, Duncan Dalgleish, said the war in Iraq and fears of SARS had boosted the UK holiday market. And in an unusual ownership arrangement - 'not timeshare, 'Dalgleish stressed - owners make their apartments available for rental when they are not being used, with lettings handled by a management company.
Due to the scale of the project, it has gone to the secretary of state for final approval, which is expected within the next few weeks.