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Asif Khan unveils enormous 'pin-screen' for Sochi Olympics

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Asif Khan has revealed plans for a giant pin-screen which will make huge 3D sculptures of visitors’ faces at the 2014 Winter Olympics and Paralympics in Sochi

Te kinetic, interactive MegaFaces facade for the telecom company MegaFon’s pavilion features 10,000 telescopic cylinders.

The ‘Mount Rushmore-like’ display can show off up to three, 8m-high ‘sculptures’ scanned from the faces of the expected 170,000 visitors to this year’s Winter Olympics which begin on 7 February.

London-based Khan is again working with engineering and design company iart. The pair collaborated on the Coca-Cola’s Beatbox Pavilion for the 2012 Summer Olympics in London.

Project description

Every cylinder features an RGB-LED sphere at its tip, which in turn is attached to a white textile membrane covering the entire facade. The resulting effect transforms the pavilion into a Mount Rushmore of the digital age: faces that seem at first to be set in stone come alive - they take shape and disappear, only to morph into a new face.
During the Winter Olympics and Paralympics, the facade will display approximately 170,000 different faces for twenty seconds each. Participation is easy: if you would like to see your face on the facade, simply have it scanned using one of the 3D photo booths developed specifically for this project by iart and set up on location - or, in the run-up to the games, in selected MegaFon branches. For this purpose, five photographs are captured at the same time from slightly different angles, assembled into a 3D image and transmitted to the facade.
In addition, the participants can watch the exact moment when their face appears on the facade via a website and they receive a personal, twenty-second video.


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