Unsupported browser

For a better experience please update your browser to its latest version.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

£1k Hammersmith ideas contest launched

London
  • Comment

An open ideas contest has been launched to transform Hammersmith Town Centre as part of this year’s London Festival of Architecture (LFA)

Open to everyone, the anonymous contest is backed by West London Link – a consortium of local architects campaigning to replace Hammersmith’s notorious A4 flyover with a tunnel.

Other supporters include the RIBA West London Architectural Society and HammersmithLondon Business Improvement District (BID).

According to the brief: ‘Hammersmith Town Centre has been blighted by the A4 and the flyover since the 1950’s and yet is only a stone’s throw from a particularly charming riverside.

‘How should Hammersmith Town Centre reconcile all the pressures of being a major transport hub, shopping centre, business centre and an attractive place to live, work and visit?’

The document continued: ‘The aim of this competition is to attract creative and interesting ideas, which can be put to the elected decision makers and into the public arena.

‘If you have an idea, now is your chance to air it in public. It could be any design idea to do with the environment: a public space, a building, a landscape project, an infrastructure project, an installation, an event, large or small, permanent or temporary.’

Earlier this year, Hammersmith & Fulham Council began searching for a masterplanner for the district which is poised for large scale regeneration.

The local authority has identified the potential for 2,800 new homes and 10,000 new jobs in its local plan for the town centre.

Priorities for the area include improving Kings Mall, encouraging independent and specialist shops, delivering modernised office blocks and promoting arts and leisure uses.

New cycle and pedestrian connections to the River Thames, high quality public spaces and a two-way traffic system to replace the area’s gyratory are also proposed.

The ideas contest is separate from the masterplanning exercise but the winner will be presented to the council and its consultants for consideration.

Judges include council leader Stephen Cowan, Kings Mall Shopping Centre manager Andrew Proctor and HammersmithLondon BID director Patricia Bench.

The winning scheme – set to be announced during LFA on 27 June – will receive £1,000 and feature in a high-profile exhibition alongside the other contest entries.

A separate category open to local schools and children aged below 16 also features a £500 top prize.

Participants must register by email to receive an entry pack. The deadline for submitting proposals is 18 July.

How to apply

View the competition website for more information

Contact details

Email: competition@westlondonlink.com

  • Comment

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions.

Links may be included in your comments but HTML is not permitted.