Adam, the well-known Classicist, believes the Castle Green Lane project in Chobham will make housing history and prove sustainable design need not be modern or futuristic in appearance.
As well as featuring south-facing, naturally ventilated 'solar' houses, the development will boast an on-site recycling station and a combined heat and power plant.
'Up to now, the sustainability debate in architecture has been dominated by techno-freaks who think that technological solutions should look like space ships,' said Adam.
He added: '[This scheme] shows the buyer and developer that you can have sustainability and the kind of home you like: this will be of huge importance in the advancement of environmentally friendly new homes in a market economy.'
Designed with Hoare Lea Consulting Engineers, the buildings will be made of brick and slate.