Revisit the AJ’s live blog from Europe’s biggest property fair – experience the thrill and champagne spills of the annual MIPIM property show in Cannes
Back from MIPIM 2012 and just contemplating the Olympic marketing protocol story and subsequent comments by Olympic Minister Hugh Robertson.
When I left the workshop held by the Olympic Park Legacy Company on Tuesday morning, I was really pleased that common sense had prevailed and British businesses were being encouraged to promote their achievements. There was a genuine feeling that they now have the opportunity to succeed and grow if they can talk about their work. Unfortunately, that is not to be.
An inconsistent ‘policing’ of the rules has caused much of the confusion experienced by many construction, engineering and design companies. Anecdotally, some firms have been allowed to produced significant brochures, enter awards and feature projects on their websites whilst others have been issued with ‘slaps’ for simply stating the facts on their websites. A recent book, aimed at a professional audience had the names of architects and project teams removed from picture captions.
No company I have spoken to wants to usurp the position of the named sponsors or use the Olympic logo - they simply want the record to state the facts and be credited for their work.
I will be surprised if Roberston and his political colleagues don’t try to claim some credit for the success of the Olympics. Letting the design, construction and projects teams do the same is only fair.
CommProp: MIPIM 2012: Architects Gensler to open Birmingham office bit.ly/yH7ysR
— The Birmingham Post(@PostBusiness) March 8, 2012
Absence sensors in Cannes toilets are set to extreme levels. Sit still on a loo for more than two minutes and the lights go out. However, there is a strong message in here somewhere for the value of low carbon initiatives. The only hope is that technological advancement can harness the MIPIM fart…a quite different consideration to the common or garden fart.
Sunset at the All Design party. Great end to a fantastic week (apart from the Hang The Dj, and Tom’s Party).
A new take on “Get Britain Building” outside Le Crillon (better known as the Manchester bar) at 2am with Ahzar Azhar, gallantly leap-frogging barriers to pose on a cheery yellow digger for ‘go- Newham!’ Clive Dutton.
Network, network, network. It’s relentless but productive, rewarding and I have to say pleasant this year. Name checks for this morning; momentum engineers (Richard Heath), the Lady Builder, Aecom (Tim Mote), Jackson Coles (various), Bennetts (Alasdair Mckenzie), BIG Architects (various), Purcell Miller Tritton (David Hills), Gardner and Theobald (Gavin Murgatroyd and James Angus), KPF (Cristina Garcia), Fisher Dachs Associates (Flip Tanner), and many, many more. Just wiping plate clean of grilled squid in open air restaurant on beach front then back to the most important event of the entire 2012 MIPIM, Paul Finch summarising the London Stand, 5:30. Be there.
‘Mipim is a City’ in the view of Gavin Stein. The possibility, indeed likelihood, of chance meetings echo the experience of Samuel Johnson’s walks through 18th Century London – the great lexographer would rarely set out without meeting somebody of his acquaintance.
This works at Cannes by distilling out all the non-property types leaving a dense residue of developers, bankers and consultants to collide, serendipitously. In the view of Bonnie Ko, “all those black suits are so ugly”, spoiling the waterfront – although there’s agreement that the grandeur of theCroisette probably needs the suits to survive.
I’m at the Brockton pizza dinner sitting between a mezzanine financier and someone who specialises in senior debt. I’m struggling at times to follow the full implications of Basel III Bank liquidity obligations, but do get the MIPIM hierarchy – people with money being wooed by the developers being wooed by architects.
We’re right at the bottom of the pile – except for the engineers of course who are wooing us. David Marks of Brockton Capital disagrees – the users are at the top of the pile. They of course are so powerful they don’t even have to come to Cannes at all.
A slow start this morning, mainly due to a late night aboard the Hermitage yacht. The Hermitage team was in good spirits celebrating the success of planning consent on their iconic Paris scheme. It was a real pleasure towork with Fosters on the film and we are looking forward to seeing the development.
The London club is buzzing this morning, so the plan is to bump into more old friends before a possible hair of the dog!
Dynamite AJ thinktank yesterday, where a dozen architects, engineers and developers solved the problems of the world around a table, from protection of title (who is it protecting, really?), to whether BIM is the future (the future of delivery, perhaps but not design), how architects should ‘down pens until they get better fees’, and how good design is key to unlocking the potential of a site – especially now that lending is still un-liquid.
One client warned me, ‘the debt model of development is now over’ – developers have to reach into their back pockets or find a benevolent soul to kickstart a project, not rely on bank lending. This is ultimately going to affect design. ‘Buildings will have to be lean, yet innovative.’ one developer said to me. Another explained how they need help in making the economics stack up on any given project, and that the architects they love to work with, are those that can nimbly assist them in developing the brief, well before they look at the design.
The goalposts are moving: few clients here are talking about flipping property, but about long-term, sustainable investment. This suggests building design will ultimately be less about bling, and more about long lives, loose fits, and buildings that promise a decent rental income and turnover for decades to come.
— BNPParibasRealEstate (@BNPPRE) March 8, 2012
I have no doubt that Cycle 2 Cannes is where the real business of networking takes place. I have the greatest of respect for Peter Murray and the others who made this thing ‘exist’.
One real snippet of information was discussed on one of the stages during day three of the EPIC 1500km ride (which I completed with much pain) relating to the blight of French cuisine.
Having spotted field after field of horses, geese, chickens and pigs we touched on the strange rite of passage for French gourmets being the eating of the ortolan. These tiny birds – captured alive, force-fed, then drowned in Amagnac – were roasted whole and eaten that way, bones and all, while the diner drapes his head with a linen napkin to preserve the precious aromas and, some believe, to hide from God.
The graphic detail of this strangely barbaric ritual was in no way matched by the food on offer throughout our French journey, which consisted of meals constructed from cheese, ham and bread in various configurations.
Olympic firms told to ignore marketing ban
UK companies behind the London 2012 Olympic Games were urged to ignore publicity restrictions at a meeting with OLPC chair Margaret Ford and ODA chief executive Dennis Hone
READ MORE >
I arrived on Monday night to be greeted by Chantelle, a lovely local who organises our modest apartment each year. As she showed me up stairs, she pointed to a very neatly rolled rucksack and jacket just outside our door, ‘there’s a homeless man sleeping here, I can call the police if you want but I don’t think he’s any bother. Do you have people like this in London?’
My colleague Sarah Rutt and I met him on Tuesday morning when we set off for meetings. He was very polite and l didn’t fit the stereotype of a homeless person. In fact, he looked like many of the thousands of middle class men in suits here at MIPIM. Wonder why he’s sleeping rough.
Thought of him a lot during the day as the conversations I had meandered through yields, senior debt, place-making, architecture and copious amounts of gossip. Slightly depressing that no matter how many resources we dedicate to creating communities, there will always be someone left out and sleeping rough.
#MIPIM Almacantar seeking planning to covert 34-storey Centrepoint into luxury apartments at top with shops and restaurants at its base
IBP (@mediaIBP) March 7, 2012
Adam Nathaniel Furman
It was a round-robin of meetings yesterday, from the arranged kind, sitting in Café Roma to the tune of waiters shouting disagreeably “no more coffee after this, just drinks” (drinks are more expensive), to the more informal, fun and impromptu kind that come from bumping into someone you click with, all of them being punctuated right in the middle by a Paris Pavilion- facilitated bout of musical chairs.
I cut lunch short after getting a phone call from someone I thought was not going to get back to me (and whom I was very eager to meet), and made my way to the extremely large (double the size of London’s) Paris Pavilion.
The Japanese gentlemen thought it would be a nice place to have a meeting, considering it was rather empty of people with a café, and large terrace with seating. So we sat down and I got to-it, talking about our Adaptable Neighbourhoods work, showing projects I thought would be relevant, making a bit of small talk, and just as the director of unsaid property development firm was getting excited about a couple of projects we seemed to be perfect for, a Paris Pavilion be-uniformed attendee cuts in, rhetorically asking if our meeting was arranged with the stall, which it wasn’t so we were ushered off, ipad, earphones, papers and pens scooped up in arm, headed over to the café, at which we were clearly, loudly and theatrically told in French after having our cards checked, staff member pointing vigorously towards the exit, “non, vous aller à l’extérieur”, something similar being barked at us when we went to go and sit on the terrace, after which we went and sat at another stand that we were no doubt not supposed to sit in, and quickly wrapped up the meeting before another attendant should approach, finger wagging.
I’m sure I’ll be able to follow up the meeting and make up for its vagrant nature, but I’ll be insisting on London’s smaller, but busier and friendlier pavilion over Paris’ swankier one next time. Bienvenue á Londres!
— designcouncil (@designcouncil) March 7, 2012
What a great first day at MIPIM. Met up with RTKL, Chapman Taylor and BCI Design to discuss current and future projects. Opening Party as usual was heaps of fun and was also able to meet new company representatives based in Russia. Definately seems the Moscow market is booming.
Willmott Dixon breakfast yesterday and Royal Docks this morning, good places to start the day. Noticed a lively conversation across one of those vast Chinese restaurant tables, and managed to displace someone while they went for a coffee.
Nick Jopling of Grainger Plc is passionate about new models of housing. Bridging the rift that opens in people’s lives when they can’t or won’t do Indiana-Jones-style leaps onto the housing ladder. He is a champion for a newish American model of rented homes, designed around a concierge-hosted communal lobby. Apparently Assael Architects are the only ones working on this concept right now.
Today at the Docks during breakfast, I enjoyed the wild contrast of new and old in the Newham boosterish presentations, and shared some Canning Town Caravanserai thoughts with Clive Dutton. Looking forward to presenting the Caravanserai with Clive and Tom Bloxham at 4.30pm today on the Newham stand.
Off to a bad start on Tuesday. I managed to not find the back room at Le Pistou to join Paul Finch and others debating retrofit. Must try harder.
Thankfully it got better. Good client meeting at the Carlton followed by networking in the bunker and on the beach.
The Paris stand is huge. Twice the size of London’s. I’m told size doesn’t matter but… Curiously everything in the Paris stand is written in English. Have the French finally given up on their language? Someone should tell the Institut Francais.
Inside the Paris Pavilion is a little disappointing, bar the model of La Defence (see photo) but it’s still not a patch on the London model. The new centrepiece of La Defence is Thom Mayne’s tower. A huge glass plastic shape. Foster’s twin towers look a bit out on a limb by comparison and look supermodel emaciated, if elegant.
A good day two yesterday. In a morning cruise of the bunker, AJ news editor Richard Waite spotted projects by Winy Maas and Snohetta on the Oslo stand. Quizzing the city officials, he found out they’ll be hosting open competitions for a massive piece of city in Oslo harbour – a place to watch.
Then off to meet Ken Shuttleworth of Make at Bar Roma, who updated us on the status of his projects, including news Gary Neville’s Bolton house is on hold, showing us some dramatic visuals of his Octopus scheme in London on his iPad, MIPIM’s must-have accessory this year.
Then Waite went to see Richard Rogers speak on the Qatar pavilion, and I went to Frankfurt to learn about a new cultural quarter mooted for the city. The presentation was entirely in German, however, so I will try to find out more today in a one-on-one chat.
Waite asked Rogers a few questions about east London, but didn’t have time to write up the article before running off to a lunch meeting. He phoned in the quotes to me, and I wrote up this story in the press room, where I was polishing off my column for this week’s issue, which went to print last night.
After lunch (lobster and langoustines!), I went to the Manchester stand to learn more about graphene and the research hub they’ve announced, and whether or not it has an architect. No joy there, but I caught up with David Pringle of NOMA, the Co-operative Group’s development arm, who showed us some new visuals of buildings commissioned for the massive Manchester development, including Ian Simpson’s building there.
Nick Johnson and Tom Bloxham of Urban Splash were also there, and Waite had just heard were planning a move into mass house building. I had an interesting wide-ranging chat with the two (real ale, the dying high-street) and finally big news on mass housing, with a story we then wrote up here.
Back at the London stand, I bumped into Scott Lawrie of ALL Design, who invited me to a party he and Will Alsop are hosting on Thursday night.
Ian Bogle of BFLS stopped by to give me his new business card, which read Bogle Architects. I did a quick interview with Ian and rushed back to the press room to write up the news that BFLS had split, while Waite found BFLS partner David Lawrence for comment, a story you can read here.
Finally, we went to the country of honour party – Germany – at the Carlton and ate Bratwurst and danced to live bongos, saxophone and house music, with Joe Morris of Duggan Morris, Paul Karakusevic of Karakusevic Carson, and BACA.
A final stop at the Manchester bar on the way to the taxi stand, where I congratulated Paul Monaghan and Simon Allford of AHMM on their Google HQ for King’s Cross, reported in the Evening Standard. ‘No comment’ they said – even with the news having been broken, presumably they are still gagged by the client. Oh well.
Rogers: ‘East London could be the new West London’
Richard Rogers has told delegates of the MIPIM property fair that ‘West and east London could switch sides’ due to the intelligent masterplanning, transport infrastructure and investment as a result of the 2012 Olympics.
READ MORE >
7.30am start for the Uniform team. Being in the quiet part of town gives us the chance to soak up some of this beautiful region, and I can’t believe how quiet it is.
Managed to get off the London stand for a few hours and recce the rest of the expo. Some great schemes that I know our designers would love to visualise, particularly impressed with Brenac and Gonzalez’s, Une tour d’habitation.
The sun is threatening, so hopefully we will get the chance to enjoy the terrace because at the minute, it’s blummin’ freezing!
‘Working’ dinner last night meant reasonably clear head this morning to embark on first day of meetings. First up, Platform5 Architects who showed me a nice project at Waltham Forest College. Good to spend first part of the first morning talking to young, enthusiastic architects.
Then off to Cafe Roma to meet Deb Tate of Thinking Place for a conversation about what constitutes good place-making. The answer is somewhere between inspiration and perspiration, but neither of us could work out exactly in what proportions. Then off for a wi-fi hunt and a quick whip round the London pavillion. Next, Manchester.
— Joanne (@MIPIMWorld) March 6, 2012
It’s a pleasure to be up and at it this morning after a rambling, slow yesterday. I was booked on the dreaded 8:30am from St Pancras, which due to a fire on the line and a missed connection, means I arrived at Cannes after 10pm last night, greeted by a riviera downpour.
The beer and steak frites at the Manchester bar was heaven after a day of stale baguette sandwiches on trains. The only comfort was that the rest of the UK building press were on the same train, so we weren’t missing any MIPIM scoops.
Today’s schedule looks promising for architects: two major masterplans will be presented on the Paris stand, La Defense Seine Arche at 10:30am and Plaine de France at 11am. Richard Rogers’ keynote speech at the Qatar Pavilion, from 11am, followed by Massimiliano Fuksas on Sustainable Development. There are also presentations on Tokyo, Stuttgart and Frankfurt.
As for the AJ delegation, news editor Richard Waite and I will talk our way through MIPIM, making contacts, talking shop and conducting interviews. I lost my voice in the first 12 hours last year. My first meeting is in 30 minutes. Right, let’s get started.
This Dark Architects-masterplanned development in Oslo harbour, Norway features buildings by Snohetta and Winy Maas. There will be open competitions for neighbouring plots.
Zero tolerance. Any providers of #MIPIM tweets get unfollowed immediately. It’s that simple.
— Steve Parnell (@steveparnell) March 6, 2012
Dinner last night with the top team from Newham. Over very good food Mayor Sir Robin Wales held forth on the prospects for development in the Borough post Olympics, the vast opportunities in the Royal Docks and Kilmarnoch FC taking advantage of the trouble at Rangers to win the Scottish league – a feat last accomplished in 1965, the year of my birth.
Upbeat conversation with people who feel genuinely energised by the focus the Games will bring them. (Good piece in the Guardian this morning, btw, by Steve Rose on the hidden architectural highlights of The Olympics).
MONDAY 5 MARCH
The Manchester ‘hub’ at the ever-busy Crillon. Have a good catch up with Cobbetts solicitor partner (and west Manchester dancing champion 2006 to 2009). Also ask Derek Griffin of giants Whitbread whether they need architects for the near one million square feet of hotel rooms they intend to build next year alone. ‘It’s not a closed door,’ he says. Say hello to Phil Doyle of 5plus here to promote, amongst other things, the Manchester airport city (part of which has just gone in for planning) and meet Martin Gibson of GA Studio. It’s hosing it down.
Adam Nathaniel Furman
For anyone who has a spare moment tomorrow morning, get down to the Marché Forville. Its only on Mondays and Tuesdays, and is a veritable bounty of knick knacks in a grand hall, surrounded by drinking holes where you can have a glass of rosé with your coffee (something we noticed to be a bit of a tradition in the area) even at 11am.
Before heading over to the Palais we spent some time there delighting in the collected accoutrements of various old French interiors, Bric-a-Brac’d up for sale. Frightening dolls, endearingly bad paintings, swords, old ironmongery, hand-painted toy soldiers, small dogs in (plastic) baskets -actually small dogs everywhere- and no end of florid porcelain, costume jewellery, silver plate, and anti-pigeon spikes that were so laden-down with cobwebs, that from the corner of our eyes we mistook them for the masts of model-ships. A set of photographs can be seen here.
A rather more placid, domestic version of the frenetic wheeler-dealing that we are off to participate in at the main conference now.
An early start to catch the 8.15am flight from Liverpool, and although the airport was pretty quiet, the flight to Nice was full. it seems that the legends are true about MIPIM as our flight was running low on red wine and change.
Judging the mix of people solely on what they’re reading on the flight, the creatives naturally playing with iPads, potential investors leaning into the aisle with the broadsheets, possible architects reading the AJ of course, and public sector reading the Liverpool Echo. I wish other flights were always that quiet.
We’re staying away from the main drag on Palm Beach and although it’s out of season, it’s hot enough for this scouser to don some flip flops. Nick Bentley fancies a game of Boules, but the locals look fairly well practiced and I’m sure we can lose our money in better ways.
Then the rain hits and its cold, very cold. Ah well, hopefully a brighter day tomorrow. Our stand is looking great, so off for a cheeky beer and a bite today. Tres bon!
— Guy Denton (@GuyDenton) March 5, 2012
The bar is dry and unless you are happy to lunch on mini saucisson, walkers crisps and popcorn you’ll be going hungry on the 8.30am from Kings Cross, yet to arrive in Paris. Fun and games await for the onward journey…
Monday morning and I’m holed up in my flat on the Rue D’Antibes bracing myself for another MIPIM week. The weather’s fine, I had lunch on the beach yesterday, and it’s good to get the first blush on spring sun on one’s face.
I hope I feel as well on Friday.
#mipim going to be fun at Gare Lyon - train guard reckons could be as many as 300 people trying to get on Cannes train. Good luck everyone
— Stacey Meadwell (@EGStaceyM) March 5, 2012
The view from the much-delayed and heavily MIPIM atendee-laden 8.31am Eurostar train from St Pancras to Paris. Photograph taken south of Calais. Welcome to France.
The Qataris have designs on MIPIM.
An unrivalled collection of architectural heavyweights are in Cannes this week, thanks to the largesse of the Qataris who are holding their own urban forum in a double decker pavilion hastily being completed outside the Palais des Festivals.
A two day programme of keynotes and panel sessions will discuss sustainability and green development, culture, heritage and identity. No mention of Qatar’s real challenge though, designing sustainable stadia for the 2022 World Cup.
Adam Nathaniel Furman
‘Click your heels three times’
Leaving rain-soaked London behind we landed in gloriously sunny Marseille, from which point on everything was ridiculously -suspiciously- easy. From the bus driver who let us on at the wrong stop, to the lugubrious man who whipped our french back into shape talking about Zinadine Zidane all the way, as the train slid along the summer-like seaside, to Cannes.
Even in town our wrong booking at the hotel was no problem, the fact that we totally forgot to bring a traveller’s cheque for the flat’s deposit was not a problem, the sunset gave way to the kind of azure sky, and lurid moon that so eloquently justifies the name of this département.
Walking down from the old fort & church we walked into a long thin wine bar, all stained wood, small tables, two metres wide and the best house wine this side of British expectations. It was like all we had to do was click our heels three times and our whims were attended to… its now up to us to make positive augurs turn into fulfilled promises.
Bit more wine first though, thanks.
All set for MIPIM, bag packed, business cards packed, taxi to airport booked.
We have a spot on the RIBA London stand and have to give a 60 sec pitch on the Wednesday evening so very exciting, but also venturing into the unknown!
My name’s Martyn and I’m a MIPIM virgin. Advice I have been given:
1. ‘Make as many appointments as you can in advance.’ Check.
2. ‘Don’t make any appointments, everyone will change them, you will have much more fun running into people in a spontaneous social extravaganza.’ Oh.
3. ‘Wear T-shirts. It will be hot.’ Check.
4. ‘Take a sweater. It will be cold.’ Hmm.
5. ‘Best to wear a suit – deals with every possible meeting dress code.’ Back of wardrobe searched.
6. ‘No-one wears a suit.’ Hurrah.
7. “If you didn’t book a table for lunch in January it’s all over.” Yikes.
8. ‘Which days would you like your table for 8, Monsieur? Every day? Pas de probleme.’
9. ‘Your importance is evidenced by the number of invitations you get to lunch and dinner.’
10. ‘Oh no…everyone gets invited to everything. You’re not special.’
11. ‘No-one will want to come to lunch – too busy.’
12. Me: ‘Lunch?’ Them: ‘Yes. Where? When? Will there be wine?’
So, today am packing. T-shirts, sweaters, suits, jeans, iPad, business cards and Nurofen.
Preparing for MIPIM is a hectic affair for me and never more so than this year as I have just finished producing a new magazine for Chapman Taylor which will debut at MIPIM. It’s called Achievements and though this is a third edition, it’s my first as head of marketing here and true to form, I’ve redesigned everything! Thankfully I have great graphic support but it’s still been quite a feat.
Sat here at my desk I’m going through my mental (and paper!) checklist - tickets, video presentations, diary, hotel info, the list seems endless. Technically this is my first year at MIPIM, but I have prepared for this from the London end multiple times and attended MAPIC so I feel well accustomed to it already in many ways. I arrive in Cannes on Monday afternoon and it will be a quick trip to my hotel before setting off to see how things are going with our stand preparation. After that it’s time for a bit of fun and networking while I catch up (over drinks no doubt) with the team at MIPIM World!
Shoreditch, London. For the first time in years I am actually looking forward to Mipim. Having made the annual trip south 7 years in a row, I took a break and didn’t attend last year. As a result I feel refreshed and ready to go. I was intending to join the Cycle to Cannes nutters, but failed in my quest to find someone willing to join me in the idea of a tandem. So it’s off to the airport on Tuesday, flight lands at 10am and I believe that my PA has the first lunch arrange for 12noon. Sounds like a promising start…..
Adam Nathaniel Furman
The Ash Sak team’s survival kit. Not quite Bear Grylls, but we have done our bit of preparation, and have a nice little portable sales office to take with us. Mountains of business cards, Ipad to quickly whip out at a moment’s notice and show off our new website, cameras to take quick snaps of anything that catches our fancy and that may look nice on the AJ blog, our more detailed A4 profiles, the vital fake tan, Solpadeine, and a book of potential clients we would like to meet, as well as -of course- Cany’s glasses in case anything warrants particular scrutiny along the way. MIPIM here we come! Well, Marseilles first actually… more soon.
I’m not actually arriving at MIPIM until Wednesday this year, so my forward planning will begin in earnest on Monday….or maybe Tuesday given the looming deadlines in the office. In the meantime, my trusty lieutenant Sean, who runs J+W’s Prague office, will I have no doubt, be putting together an exhaustive agenda of visits to the many and varied pavilions and stands of Central Europe.
Having been fairly sceptical of the point of MIPIM before my first visit last year, I have to admit I was pleasantly surprised at how useful it was. Perhaps we have a slight advantage as given our longstanding presence in the Czech Republic we have a real reason to hang out with the Russian, Ukrainian, Czech, Slovak and Croatian visitors. We are even (cautiously) optimistic that we might disprove what I believe is a Cannes maxim that “no-one ever wins a job at MIPIM”.
I have been upgraded in status at MIPIM. I can now get a discount on a helicopter.
— Leanne Tritton (@leannetritton) February 29, 2012
10 tips to get the most out of MIPIM…
1) Enjoy yourself! Often the best contacts come from chance encounters and unexpected meetings
2) Pace yourself by planning meetings with people you definitely want to meet beforehand, but don’t cram your diary too much
3) Pick maybe three or four people who you want to spend quality time with, grab lunch for two on the beach and create long lasting business relationships.
4) Pace your drinking. Perhaps more important than point 2! Drink plenty of water, there’s a work hard/play hard balance in Cannes
5) Don’t forget your sandals, shades and hat. Its a fun, informal affair, dress relaxed and you’ll enjoy it more.
6) Grab a cheeky weekend skiing at either end of MIPIM, the South of France has more to offer than just La Croissette
7) If skiing isn’t for you, explore the surrounding countryside or maybe the Fondation MEAGHT
8) Go for a paddle, the sea isn’t just for the yachts! Take in some of the calming waters while you’re at MIPIM
9) Make sure you get an invitation to all of the best parties, again they’re a great place to meet contacts
10) Make sure your primary objective is to come home with a fistful of business cards. And you must, must follow up on every single one of them when you get home.
Source: © 360 MEDIAS / IMAGE&Co
MIPIM tips: starting to sort my calendar, who is going to what where?
— Christine Murray (@tcmurray) February 21, 2012