Marks Barfield Architects is taking its Brighton i-360 viewing platform to planning committee this afternoon with a 'recommendation to approve' from planners.
The designers of the world-famous London Eye are understood to be massively optimistic that the 150m 'observation mast' will get the green light.
The scheme is backed by landowner, the Brighton West Pier Trust, which hopes the development will provide much needed cash to renovate the ruinous pier.
When complete, the i-360 would carry 100 visitors at a time up to 150m in an aerodynamic 'pod'.
Speaking about the scheme earlier this year, David Marks said: 'In the past it was said that the West Pier allowed people to 'walk on water'. We hope that i360 will allow people to walk on air.
'This is a rare opportunity to create a landmark in the true sense of the word. We believe it will give people a new experience of Brighton, enabling them to see the whole of the city for the first time and be a catalyst for regeneration in the immediate area,' he added. by Ed Dorrell