Travelodge unveils £115m expansion
Budget hotel chain Travelodge has announced plans to open 26 new hotels as part of a £115 million expansion programme
The hotels will add more than 2,000 rooms in areas including London, Edinburgh, Aberdeen, Chichester, Colwyn Bay and Morecambe.
However, it is unclear whether the programme includes a number of schemes that have already secured planning permission, such as the 82-bedroom Travelodge scheme in Greenwich High Road by up-and-coming practice pH+. The £3.5 million project (pictured) won planning approval in August last year (2009).
The hotel chain’s chief executive, Grant Hearn, said: ‘Despite a very challenging market, we have chosen to invest and grow throughout the recession and for many more years to come.
‘The prevailing economic climate has accelerated the forecasted structural change of the hotel market as consumers have chosen low cost, quality accommodation rather than overpriced full service and mid-market establishments.’
With the addition of the new hotels, Travelodge will have more than 400 properties with over 30,000 rooms in the UK. The hotels will create over 500 new jobs and the budget hotel firm confirmed that it would continue to focus on recruiting those who have been unemployed for a long period.