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Piercy & Co lands go-ahead for Hampstead homes

Piercy & Company has succeeded in winning planning for four terraced houses in Hampstead on a site with ‘a long history of refused consents’

Approved by London Borough of Camden, the scheme in the North End Conservation Area features a ‘sensitive’ palette of Portland stone and red brick.

Each home, ranging in size between 267m² and 304m², has four bedrooms and four floors of living spaces.

Stuart Piercy of Piercy&Company - formerly Piercy Conner Architects - said: ‘By introducing four houses with a much finer grain than the original large single house the proposed scheme creates a far more engaging active frontage to the street rather than a 2m perimeter fence. The materials we were able to use here are extremely high quality. Although contemporary, these houses have a gentle relationship with the context and landscape.’

The architect’s view

The articulation along the footprint ensures that each house is identifiable and the feel of an apartment building is avoided. To harmonize with the neighbouring houses the roof is set back from the north elevation and is pitched along the western and northern elevations of each house.
The location of the site within the North End Conservation Area demanded a contextually responsive design. Accordingly, the materials, detailing and composition of Hampstead’s fine examples of Arts and Crafts houses are re-interpreted creating a contemporary design inspired by Arts and Crafts materials and composition.
The facade has a distinct base of Portland Stone, including a Portland Stone clad door, moving up to Hampstead red brick which is capped by a bronze clad set-back roof. Oak details punctuate the horizontal banding and act as a linking element across all storeys.

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