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New Practices #77: Mohsin Cooper

The latest in a series of practice profiles looking at architects who have recently decided to go it alone, either through choice or redundancy

Mohsin Cooper, South-west London and Hove

Founded: July 2010

Main people:  Abe Mohsin and Justin Cooper

Where have you come from? Abe has worked for MJP Architects, BBM Sustainable Design and Camillin Denny. Justin worked in Dubai with TNQ, and for Osel Architecture and Reeves Bailey in London.

What work do you have?We have a range of projects on the go, such as a one-off 260m2 house in Kent, an eco-retrofit of a 1950s house in Surrey, and a sustainable masterplanning project in India.

What are your ambitions?To keep the company lean and agile. To become known as eco-retrofit, Passivhaus specialists and for our high-quality, contemporary design.

How optimistic are you? We remain optimistic but the recession has forced a period of reflection upon the profession. We’re teaming up with a bigger consultant for a large project abroad and think the future will be about small, niche practices collaborating with larger firms. For residential work, small practices can offer flexibility and excellent customer service.

How are you marketing yourself?Networking is important and we have done this through a variety of social media and public events. The power of referrals is also important – they can come from the most unusual of sources.

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