Aedas dives into Brazilian market
Aedas has secured a deal to design a 120,000m² shopping centre in Brazil.
A UK-based Aedas team will lead work on the retail and entertainment scheme in Aracatuba, in partnership with local firm Davis Brody Bond Brazil.
Aedas – which has 10 offices in the UK and another 22 around the world, but none in South America – has been targeting Brazil for work.
The number of shopping centres in the country is predicted to increase by 10 per cent in 2012 to 473.
Infrastructure growth in Brazil has been fuelled by preparations for the 2014 World Cup and the 2016 Olympic Games in Rio de Janeiro.
Aedas director Marcus Wilkins, who works out of the firm’s Birmingham studio, said: ‘The development of this site will act as a catalyst for a major regeneration initiative that aims to expand the core of Aracatuba city centre.
‘Not only is the potential of the marketplace extremely exciting, the approach to design is thrilling too.
‘The Brazilians are seeking designs that deliver a full shopping destination experience to customers of all ages.”
Aedas has designed about 25m sq m of retail and leisure space across Europe, the Middle East and Asia. It is currently looking at retail malls in Saudi Arabia, Iraq and Pakistan.
Aracatuba is located in the north-west of Brazil, about 500 km from Sao Paulo, and has a population of 185,000.