Unsung glory of Branson Coates
A respected correspondent, grumpy with my recent severe view of the Venturi Scott-Brown website, urged me to take a look at the Branson Coates Architecture site. I think it was s a bit of a test.
At first I imagined the home page was a badly photographed band set waiting for the drummer to walk on, but on mature reflection it seems to be a restaurant interior shot from the street. Move your cursor anywhere and up comes a semi-transparent block with red type explaining that this is 'one of London's original studios.' Can't argue with that.
Then you notice the irregular, somewhat Will Alsopesque shapes across the top which, when clicked, develop titles above plus some big white scribbles below. You click on, say, Projects, and a new screen appears with a fine network of lines and four big circles representing 'architecture', 'objects', 'city', and 'insides'. And then you click on the sub-topics and off you go.
To get back to the home page you have, as far as I could work it out, to re-type the website url. There was a great deal more of the practice's terrific stuff to see on this great ramble of a site but the effort was exhausting. Definitely not Don't Make Me Think. But maybe this is a site for pleasurable meandering and not intended to hook clients. And it's certainly not at all like the site of the pair who should have been Royal Gold Medallists long, long ago.