By contrast, Zaha Hadid was taking the anabolic steroid route - her project for the Olympic Village in New York was 'like pencils dropped from space' - such is their impact that they create a dent in the ground around the base of the building. She described an urban model that works for the 'dynamic of the event and continues to work afterwards' - the projects will be funded by private developers who will need to sell them after the Games. Jon Jerde, who designed the Los Angeles Olympics in 1984, then set out the commercial realities of running the Games. 'At the time no city in the world wanted the Olympics.
Montreal had gone bust, Munich had terrorists and Moscow lacked participants. Neither the city of LA nor the state of California would put up any money.
We couldn't build any new buildings because of the budget constraints.' Jerde developed a structural and graphics theme of 'cardboard and string'. He rented all the available temporary scaffolding from Seattle to San Diego, and painted it in the Olympic colours. The day the Games were over, all traces of the Olympics were removed. 'There's a memory, but no built legacy.'