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100% Design: 10 years on and still all the fun of the flair

Rachel Robin and Ian Rudge have watched the show they co-founded evolve from humble beginnings to a key date in the design community's calendar. With 100% Design celebrating its 10th birthday, and still going strong, the secret to its success seems rooted in a combination of fresh talent, established biggies and an irreverent mish-mash of sleek and funky products for contemporary interiors.


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